Welcome to the replumping lounge.

We brought the promise of “radiant, plumped skin in just one hour” to life in the most real-world setting: air travel. A luxe L’Oréal pop-up lounge at Sydney Airport used innovative technology to test skin hydration before and after their treatments, delivering a product demonstration in an unforgettable way.

The activation turned transit into transformation, spotlighting Revitalift’s one-hour power while generating PR-worthy content and owned influencer assets tied to a hyper-relatable travel stat: 1.85 million litres of moisture lost each year on the MEL-SYD flight route alone.